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Testing Guide

Testing Guide

A guide to running tests (A/B tests, concentration tests) using Tinyclues audiences

Benoit Bouteille avatar Nathan Desdouits avatar
5 articles in this collection
Written by Benoit Bouteille and Nathan Desdouits
A/B Tests

A/B Test Protocol & Performance Indicators

Tests and protocols
Benoit Bouteille avatar
Written by Benoit Bouteille
Updated over a week ago

A/B Test Introduction & Best Practices

Tests and protocols
Benoit Bouteille avatar
Written by Benoit Bouteille
Updated over a week ago

A/B Testing: Volume Extension

Benoit Bouteille avatar
Written by Benoit Bouteille
Updated over a week ago
Concentration tests

Concentration Test

Tests and protocols
Benoit Bouteille avatar
Written by Benoit Bouteille
Updated over a week ago
Control groups

Spotlight on Control Group testing: the good, the bad and the not-so-pretty

Control Group Testing
Nathan Desdouits avatar
Written by Nathan Desdouits
Updated over a week ago
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